Last Modified May 2026

Please read this Privacy Policy carefully to understand our policies and practices regarding your information and how we will treat it. By accessing or using the Services, you agree to this Privacy Policy. If you do not agree with our policies and practices, your choice is not to use the Services. This Privacy Policy is incorporated into our Terms of Use (located at sitetechnologies.io/terms) (together, the “Policy”), and capitalized terms used herein have the meaning set forth in the Terms of Use.

This Policy applies to every user, whether you access the Services with or without an Account, and whether you access the Services on your own behalf or on behalf of an Enterprise Customer.

1. The Information We Collect; How We Collect Information

In this Policy, the term “information” includes any information we collect or obtain about you, including Personal Information and Usage Data as defined below, unless otherwise specified.

1.1 Personal Information

We may collect certain information from you that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked to, a particular person or household, such as your name, email address, date of birth, and/or your address (collectively “Personal Information” or “PII”). We collect Personal Information from you when you provide it to us, such as when you make an Account. We may also obtain your Personal Information from the organization you are affiliated with, if you access the Services on behalf of an Enterprise Customer.

1.2 Usage Data

We may collect information regarding how the Services are accessed and used by you, including but not limited to your access times, browser type, browser version, the pages of our Website that you visit or the features of the Services that you access, the time and date of your visit, downloads made from the Website, the time spent on those pages, and your queries or searches completed on the Website (collectively, “Usage Data”).

Usage Data is collected for every user of the Website. We may associate Usage Data with a unique identifier or with other information about you in our internal systems. Usage Data may be collected automatically as you navigate through the Website, and we may also engage third-party service providers to obtain Usage Data on our behalf, subject to their own policies.

Additionally, through our use of third-party tools, we or our service providers may collect your IP address for the purpose of identifying the company or organization associated with your visit, as well as behavioral data such as mouse movements, clicks, scroll depth, and session recordings for the purpose of improving our website experience. Please see Section 5 for a full list of the third-party tracking technologies we use.

2. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to operate and improve our website. Cookies are small text files stored on your device when you visit a website. We use both essential cookies (required for the website to function) and non-essential cookies (used for analytics, behavior tracking, and visitor identification).

Some cookies we use, or that are used by our third-party service providers, may collect information that can be used to identify you or your organization, including your IP address, browser fingerprint, or company information. Non-essential cookies will only be placed after you provide your explicit consent via our cookie consent tool.

When you first visit our website, you will be presented with a cookie consent banner. You may accept all cookies, decline non-essential cookies, or manage your preferences individually. You may update your preferences at any time via the Cookie Settings option in the website footer.

If you disable cookies entirely through your browser, some features of the website may not function as intended. Please note that essential cookies necessary for core website functionality will remain active regardless of your consent choice.

3. How We Use Your Information

3.1
We will use your information to operate the Website, perform or fulfill Services requested by you or by the Enterprise Customer you are affiliated with, to deliver information to you about our products and services (including additional products and services that may be of interest to you), to improve and tailor our products and services to better fit our users and customers, to inform you of changes to our Website or our policies, and to solicit additional information from you from time to time.

3.2
We may use your information to resolve disputes, troubleshoot problems, enforce our agreements with you including our policies, enforce our agreements with an Enterprise Customer that your Account is affiliated with, and to complete any purchases you make through the Website.

3.3
If you access the services on behalf of an Enterprise Customer, then we may share your information with the Enterprise Customer with whom you are affiliated.

3.4
Except as may be limited by an agreement SITE may have with an Enterprise Customer, we may use, reproduce, copy, and publish information which is or has been de-identified, anonymized, and/or aggregated such that it is no longer capable of identifying you (“Aggregated Data”). Aggregated Data may be derived from your Personal Information, Usage Data, and any other information we may obtain or collect from time to time. We may use Aggregated Data for any lawful purpose, including for our marketing purposes, and for continuing to develop our software through machine learning and/or artificial intelligence.

3.5
We may use your information for any other specific purpose that we communicate to you upon collection of the same, and for any purpose that you approve or for which you direct us to use such information.

4. Disclosure of Your Information

We will not sell your Personal Information. We may disclose and share information as set forth below:

4.1
We may share your information with our subsidiaries and affiliates, and with contractors, service providers, and other third parties who we have engaged in order to continue to develop our Services, improve our Services, and provide the Services to you. For example, we may disclose your information to IT service providers, such that they may support our IT systems, provide hosting, processing, and analyzing services with respect to information and data collected, and provide maintenance of such systems, or on the basis of other legitimate interests.

4.2
If you access the services on behalf of an Enterprise Customer, then we may share your information with the Enterprise Customer with whom you are affiliated.

4.3
We may provide Aggregated Data to third parties, for or without consideration.

4.4
We may share your information as part of a transfer or assignment if we are acquired by, sold to, or merged with another entity, or otherwise reorganized or liquidated, provided that, if in connection with such sale, merger, or other reorganization, the collection, use, or disclosure of your information will differ from this Policy, you will receive a notification and may terminate your Account if you do not agree to the differences.

4.5
We may share your information in response to legal processes, court orders, or government or regulatory requests; to enforce other agreements with you, including for billing and collection purposes; and if we believe disclosure is necessary or appropriate to investigate, prevent, or take action regarding illegal activities, suspected fraud, unauthorized use of third-party rights, situations involving potential threats to the physical safety of any person, violations of this Policy, or as otherwise required or permitted by law.

4.6
We may share your information as appropriate to protect us, other Users, and third parties if we believe that you may harm, or have harmed, the property or rights of SITE, other Users, or any other third party.

4.7 Specific Third-Party Recipients

As of the date of this policy, the third-party service providers who may receive your data through our website include:

• Google LLC (Google Analytics 4 and Google Tag Manager)
• Hotjar Ltd (session recording and behavior analytics)
• Biscred, Inc. (website visitor identification)
• 6sense Insights, Inc. (account intelligence and visitor identification)
• Google LLC (reCAPTCHA spam protection)

Each of these providers operates under their own privacy policy, and we encourage you to review those policies directly. Links to each provider’s privacy policy are included in Section 5 below.

5. Tracking Technologies and Third-Party Tools

We use the following tracking technologies and third-party service providers on our website. Each tool may collect data about your visit, device, or organization. Non-essential tools are only activated after you provide cookie consent via our cookie consent banner.

5.1 Google Tag Manager

We use Google Tag Manager (container ID: GTM-T3SJHNX9) to manage and deploy tracking scripts on our website. Google Tag Manager itself does not collect personal data independently, but it controls when and how the other tags listed in this section are activated. All tags within Google Tag Manager are configured to respect your consent preferences.
Privacy Policy: https://policies.google.com/privacy

5.2 Google Analytics 4 (GA4)

We use Google Analytics 4 (property ID: G-XEPKF7LW63), a web analytics service provided by Google LLC. GA4 collects information such as how often users visit our site, what pages they visit, how long they stay, and general geographic region. We use this information to improve our website. This tag is classified as a non-essential analytics cookie and will only fire after you have provided consent.
Privacy Policy: https://policies.google.com/privacy
Opt-Out Tool: https://tools.google.com/dlpage/gaoptout

5.3 Hotjar

We use Hotjar (site ID: 6672496), a behavior analytics and user feedback service provided by Hotjar Ltd. Hotjar uses cookies and other technologies to collect data on user behavior, including mouse movements, clicks, scroll patterns, and session recordings. This data is collected in pseudonymized form. Hotjar is contractually prohibited from selling any data collected on our behalf. This tag is classified as a non-essential analytics cookie and will only fire after you have provided consent.
Privacy Policy: https://www.hotjar.com/legal/policies/privacy/
Opt-Out: https://www.hotjar.com/legal/compliance/opt-out

5.4 Biscred

We use Biscred (account ID: 15f201ff4f), a website visitor identification service provided by Biscred, Inc. Biscred may collect information about visitors to our website, including company name, industry, and other firmographic data associated with your IP address. This data is used to help us understand which types of organizations are visiting our website and to support our sales and marketing activities. This tag is classified as a non-essential marketing cookie and will only fire after you have provided consent.
Privacy Policy: https://www.biscred.com/privacy

5.5 6sense

We use 6sense (a product of 6sense Insights, Inc.) for website visitor intelligence and account identification. 6sense may identify the company or organization associated with your visit using your IP address and other signals. This data is used for sales intelligence and marketing purposes to help us understand which organizations are engaging with our website. This tag is classified as a non-essential marketing cookie and will only fire after you have provided consent.
Privacy Policy: https://6sense.com/privacy-policy/

5.6 Google reCAPTCHA

We use Google reCAPTCHA on our contact and demo request forms to protect against spam and automated abuse. reCAPTCHA collects hardware and software information such as device and application data and sends it to Google for analysis. This information is not used for personalized advertising. reCAPTCHA is considered an essential service necessary for form security and operates regardless of cookie consent preferences.
Privacy Policy: https://policies.google.com/privacy

5.7 Cookie Consent Management

We use a cookie consent management tool to obtain and record your consent before placing non-essential cookies or activating third-party tracking technologies. When you first visit our website, you will be presented with a cookie banner allowing you to accept, decline, or customize your cookie preferences. You may change your consent preferences at any time by clicking the “Cookie Settings” link in the footer of our website. Your consent choices are logged and stored.

6. Amendments

We reserve the right to change this Privacy Policy at any time. Such changes, modifications, additions, or deletions shall be effective immediately upon notice, which may be given by means of posting a notification on the Website or by other means if required by law. We may make non-substantive updates or clarify existing provisions without notifying you. It is your responsibility to review this Website and this Privacy Policy periodically and to be aware of any modifications. Your continued use of the Services after such modifications will constitute your acknowledgment of the modified Privacy Policy and agreement to be bound by it.

7. Children

The Website is intended for use only by individuals over the age of 16. We do not knowingly collect Personal Information from children under 16. If you become aware that a child under 16 of whom you are the parent or legal guardian has provided us with Personal Information, please contact us. We will take steps to terminate the child’s Account and delete any Personal Information provided to us by that child.

8. Your Choices Regarding Your Data

Your Account may provide you with certain options with respect to information we collect from you, and we may provide you with the option to update or delete certain information that we may have about you. If you delete certain information, or decline to share certain information with us, we may not be able to provide to you some of the features and functionalities otherwise available via the Website.

In addition to the above, you may manage your cookie and tracking preferences at any time by clicking the “Cookie Settings” link in the footer of our website. You may also opt out of specific third-party tracking tools using the opt-out links provided in Section 5.

9. Information Retention and Deletion

We will retain your Personal Information for the entire time that you keep your Account open. After you close your Account, or if you do not have an Account, we may retain your Personal Information:

• For a period of time necessary to provide the Services to you that you have requested
• For as long as necessary to comply with any legal requirement, to protect our legal interests, or otherwise pursue our legal rights and remedies
• On our backup and disaster recovery systems in accordance with our backup and disaster recovery policies and procedures

We may retain your email address to send you updates and offers from SITE, unless and until you unsubscribe or opt out. As to Aggregated Information and Usage Data, we may retain the same indefinitely.

10. Security of Information

We have put in place commercially reasonable procedures to safeguard and help prevent unauthorized access, to maintain data security, and to use correctly the information we collect online. Unfortunately, we cannot guarantee that 100% of data transmissions are secure. Therefore, while we strive to protect your Personal Information, you acknowledge that:

• There are limitations to security and privacy of the internet that are beyond our control
• The security, integrity and privacy of the information exchanged between you and us cannot be guaranteed
• Any information and data may be viewed or tampered with in transit by a third party

11. Consent Revocation and Opt-Out

To the extent we rely on your consent to process any information, you may revoke that consent at any time. If you wish to revoke such consent, or if at any time you do not wish to receive communications from SITE, you may do so by:

• Sending your request by email to support@sitetechnologies.io
• Using the Cookie Settings tool in the footer of our website to update your tracking preferences
• Using the individual opt-out links provided for each third-party tool in Section 5

It may take up to ten days for changes to be fully effective. You may also be able to make changes via your Account. Notwithstanding the foregoing, we may continuously maintain Aggregated Information and Usage Data.

12. Third-Party Services

This document only addresses the use and disclosure of information that we obtain from you directly or through the third-party tools described in Section 5. Other sites accessible through our Website may have their own privacy policies and data collection practices. Please consult each site’s policies. We are not responsible for the policies or practices of third parties. You should contact those third parties directly if you have any questions about their policies and practices regarding your information.

13. Enterprise Customer Agreements

Our agreements with Enterprise Customers may further limit our use of and disclosure of your information, particularly your Personal Information. If you have questions about this, please reach out to the Enterprise Customer you are affiliated with for more information. You may also request such information from us, which we may provide to you with the consent of the Enterprise Customer.

14. Your Rights Under US State Laws

14.1 Available Rights

In the United States, depending on your state of residence, and subject to certain exceptions, you may have some or all of the following rights. If you are a resident of a country in the European Economic Area, you may also have some or all of the following rights:

• Right to Know: The right to request that we disclose to you the Personal Information we collect, use, or disclose, and to access the same.
• Right to Request Correction: The right to request that we correct inaccurate Personal Information that we maintain about you.
• Right to Request Deletion: The right to request that we delete Personal Information that we have collected from or about you. (Please note that you may not be able to maintain an Account without our retention of certain Personal Information.)
• Right to Portability: The right to obtain a copy of your Personal Data in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the data to another controller.
• Right to Opt Out: The right to opt out of the processing of some or all of your Personal Information for purposes of targeted advertising and profiling in furtherance of decisions that produce legal or similarly significant effects concerning you.

14.2 How to Submit a Request

To submit a request to exercise your rights set forth in this Section 14, and as applicable, to appeal a consumer rights action, please contact us at support@sitetechnologies.io. We may require that you verify your identity to respond to your request. If you are entitled to a substantive response, we will deliver the requested information to you within 45 days or such shorter timeframe as required by law, or will inform you that an extension is necessary. You may make a request up to twice during a 12-month period unless applicable law allows additional requests. We will not discriminate against you for exercising your rights pursuant to applicable US state laws.

14.3 Processor / Service Provider Designation

Please note that if we have received your PII from your employer or another organization you are affiliated with, then we may be considered the “processor” or “service provider” under relevant laws, and your employer or other organization may be considered the “controller” or “business.” As such, if you request any of the rights noted above regarding PII for which we are the processor or service provider, we may direct your request to the applicable controller or business.

15. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

SITE Technologies, Inc.
625 West Adams Street, 19th Floor
Chicago, IL 60661

Email: support@sitetechnologies.io
Phone: (312) 768-8250
Website: https://sitetechnologies.io